Success formula for job interviews
The STAR method is a core tool in behavioral interviews. STAR stands for Situation, Task, Action and Result. The idea behind it: past behavior predicts future performance. Recruiters ask for real-life examples that reflect key challenges of the target role. The four steps guide the story: What was the context (Situation)? What was your goal (Task)? What actions did you take (Action)? And what was the outcome (Result)?
STAR requires preparation
Because we act more unconsciously with growing experience, we need to actively recall past achievements. What does the job require? What have you already done—or tackled in a similar way? Identified examples are turned into structured stories (storytelling). This preparation takes time, but it pays off twice: it builds self-confidence and improves your presence—not just in job interviews, but in any situation where self-marketing matters.
Stories on the topic
Understanding your own career with «Career-Telling»
Storytelling – tell your entire story!
Forget the «we» in self-marketing!