More than a formal attachment
Often overlooked, the application letter – or motivation letter – is a key part of any application. While the résumé outlines your career path, the application letter explains why you are applying and what qualifies you for the specific role. It’s not about repeating your CV in prose. Think of it like this: the résumé is the product brochure; the motivation letter is the tailored offer to the client – the employer.
What makes a strong application letter
Motivation matters – not only for being hired but for long-term job satisfaction. Yet many letters lack genuine interest, relying instead on vague phrases like «seeking a new challenge». A compelling letter shows you’ve done your homework and makes clear why this company, this role, and this moment are the right fit. It requires effort – no copy & paste – but pays off. A well-written application letter significantly increases your chances of being invited to a job interview.
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