Recruiting in the digital era
LinkedIn has become the leading global platform for recruiting professionals and executives. It has out-paced Xing and now enables companies to actively source talent. Recruiters no longer wait for applications; they proactively search and connect with candidates using advanced tools. LinkedIn has transformed from a business network into an essential recruitment instrument, where active sourcing and applicant management go hand in hand.
Visibility for job seekers
Even if you’re not actively job hunting, maintaining a strong LinkedIn profile is vital. Recruiters scan the market constantly—often before roles are even posted. Some shy away from the platform due to privacy concerns or fear of appearing disloyal. But a well-managed profile can serve both personal and company branding. The key is simple: make yourself visible before you’re actively looking—so the right opportunity can find you.